Everything You Need to
Fundraising Basics: A Complete Guide
New updated and expanded Third Edition (602 pages with
accompanying CD.) $136.95
To order call 1-800-832-0034;
To order online click here.
on Amazon.com from $56.60-$128.68
A well-organized guide for professional fundraising by:
Barbara L. Ciconte, CFRE and Jeanne G. Jacob, CFRE, CAE.
It Covers Every Aspect of Fundraising!
This primer remains a must-have for anyone new -- staff or volunteer -- to the fundraising field, those wishing to expand their fundraising knowledge, those working in supporting foundations, or those contemplating taking the CFRE exam.
It is the only up-to-date introduction to fundraising, providing encyclopedic, in-depth coverage of virtually every area. Each of its 19 chapters focuses on one fundraising topic, giving you tremendously practical information and tools you can use instantly.
New to the Third Edition:
- CD with forms and templates easily adaptable for use in print and electronic formats
- Thoroughly updated chapters, including new information on email and online fundraising
- Development-related policies and procedures and position descriptions
- A new chapter on Fundraising with Chapters or Affiliates
- New case studies, samples and tools
- Updated references and citations
- Updated glossary
A Sampling of Reviews
“These two respected fundraisers, authors, and teachers provide a comprehensive overview of the total development program, the sources of philanthropy, and the strategies for achieving success.”
Eugene R. Tempel, EdD, CFRE
The Center on Philanthropy, Indiana University
“I discovered Fundraising Basics: A Complete Guide at my local library while preparing to take the CFRE exam and found it to be the most comprehensive guide I had read in my 12-year career. A great addition to our office resources, I share information from the book with board members. Highly recommend it to anyone studying for the CFRE exam.”
Jennifer Neil, CFRE
Boise State University (BSU) Foundation
“Even after many years in the field of fundraising, this primer competently pulled it all together as I studied, and passed, the CFRE exam.”
Cheryl Ennis Self, CFRE
Eastern Region, World Vision
“Fundraising Basics is the most user-friendly overview of fundraising I’ve found. The layout makes finding answers quick and easy plus the abundance of sample documents is a fundraiser’s dream.”
Manager, New Product Development
Association of Fundraising Professionals (AFP)